ISM’s Customer-Centric Focus Service Areas
Customer-Centric Business Strategies
The Definitive Guide to Social CRM Book
Pearson Publishes Barton Goldenberg’s New Book on Social CRM
Following two successful books, CRM Automation and CRM in Real Time, Barton Goldenberg’s important new book: The Definitive Guide to Social CRM: Maximizing Customer Relationships with Social Media to Gain Market Insights, Customers, and Profits was recently published by Pearson, the #1 global publisher. Access the publication press release and watch for more news about this definitive book on the increasing importance of Social CRM in understanding and reaching today’s “digital” customers.
ISM's Customer Testimonials
“Pyrotek could not be more pleased with the results we’ve experienced working with ISM. From the initial business case through assessment and implementation… We consider ISM to be our customer-centric strategic CRM partner.”
Corporate Sales Development
“I have received great feedback on your presentation material, the relevance of the whole CRM subject, and without a doubt your passionate delivery. Thank you again for participating in our Marketing Excellence Lunchtime Seminar series.”
Global Training Manager
“We brought ISM onboard to get our CRM program moving in the right direction. We received great value from their knowledge, guidance and support… It is reassuring to know we can always call on ISM as our trusted CRM advisor.”
Sheila Jo Wojcik, Ph.D.
SVP Comm/Corp Affairs
University Federal Credit Union
“Barton Goldenberg is one of the leading thinkers and consultants in CRM strategy and practice. He – and his team – have extensive experience working with Canadian Automotive Association (CAA) and American Automotive Association (AAA) clubs…”
VP Marketing & Communications
ISM Special Alerts
ISM 2015-2016 Top 15 CRM Software Award Winners Announcement
ISM has just announced the Winners of the 2015-2016 Top 15 CRM Software Awards for ‘Enterprise’ & ‘Small & Medium Business’ Solutions. To see the list of the 2015-2016 Top 15 CRM Software Award Winners and a forecast of key CRM Trends, please click here to access the ISM Press Release.
The 2015-2016 ISM Top 15 CRM Enterprise and SMB Software reviews are available for purchase on the ISM storefront. The ISM Top 15 CRM Enterprise and SMB Software reviews can be purchased as a Top 15 CRM software package or individually.
ISM Blog Update
Check out ISM’s recent blog post in which Barton Goldenberg discusses the next wave of CRM: Social CRM and how your organization can leverage Social CRM for its benefit.
ISM Webinar Archive Recordings Available
The archive recordings of the April 14th ISM “Internet of Everything/Things” webinar, the May 12th ISM “Big Data Analytics & Insight” webinar and the June 9th ISM “Gamification Trends in the CRM Marketplace” Webinar are now available on the ISM Webinar Archive Webpage. To access these Webinar archive recordings, please click here
Upcoming Events, Webinars and Speaking Engagements
CRM evolution Conference 2015
CRM evolution Conference & Exhibition August 17—19 in NYC Marriott Marquis
ISM Founder-President Barton Goldenberg Presents His 2-Part Social CRM Bootcamp and Participates in a Multi-Author Book Panel.
Plan now to register for the CRM Evolution conference and exhibition sponsored by the editors of CRM Magazine.
For a ‘Friends of ISM’ $100 discount to the CRM Evolution event, enter SPEAK15 when registering. Register before July 17th and save an additional $100!
The Book Panel is on Monday, August 17 and Barton’s 2-part Social CRM Bootcamp is on Tuesday, August 18. For more information on Barton’s presentations, please click here